CLIENT: Harrah's International - Direct mail Initiative
Descripton of job: Branding of 12 casino properties. Creative Director for a 10 person creative team for Branding of each property and Direct mail templates for use with each brand. A team of writers wrote and created 100 page Brand Style sheets for each brand. Organized and supervised a 400 image library shoot. Lastly, it was uploaded for an online source.

Descripton of job: Harrah's International - Direct mail Initiative Project.